London Broncos' five-year plan under Leeds chief
Outgoing Leeds CEO Gary Hetherington, who is currently working in an advisory role with the Broncos, hosted a media event at Australia House in London on Wednesday where he outlined plans to develop the sport in London and the south east of England.
He plans to develop a new ownership group to take the club out of their financial difficulties, launch a new brand for the 2026 season and reinstate the London Player Academy, while also confirming the club will remain based at AFC Wimbledon's Plough Lane.
As part of the plans, London Broncos are working with Australian firm Freshwater Strategy with the aim to become a "world-class franchise under new ownership".
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